The power of collaboration

Get your product featured by media and how to create amazing social content ideas

👋 Happy Tuesday

Welcome to another edition of what we’re determined to make the best newsletter in CPG and food marketing. Here we share what you need to know to run a successful food or drink business.

☎️ Remember, I offer hourly coaching to food entrepreneurs. When you’re ready to grow and scale, book a free discovery call here.

Here’s what we’re covering today:

• Nobody is going to steal your idea

• Get your brand featured in the media!

• How to create amazing social media content ideas for food brands that drive engagement and sales

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No one is going to steal your idea.

In 20 years of working with food entrepreneurs, I’ve heard this sentence more than any other:

“I can’t share what I am working on because somebody will steal my idea.”

Forgive me for being blunt; this is a fallacy and a dangerous one at that.

Why? Because ideas don’t count.

Ideas are nothing without execution, and execution is hard. The work is hard. Finding the money you need is hard. Marketing is hard. Sales are hard.

And only very few people have the energy to overcome that hardship, even embrace it.

Partners are essential for success in the food industry. Reach out, ask for and give help. That’s the way to success, not worrying about anybody stealing your idea.

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Get your brand featured in the media

If you're looking for easy, affordable, risk-free PR, check out our PR partner, We Are Crave’s Christmas in July campaign for small food/CPG businesses.

It's a great way to get your brand noticed by more than 100 Canadian food media with guaranteed results, priced affordably with no hourly rates and no retainer!  Hurry, the price goes up on July 10th.

As a bonus for our newsletter subscribers, mention “Audacious" and you’ll save $150 on your purchase"

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How to create amazing social media content ideas for food brands that drive engagement and sales

In today’s digital age, social media has become an essential tool for food brands looking to connect with their audience, showcase their products, and drive sales.

However, with the ever-growing number of food brands vying for attention on social media platforms, it’s crucial to stand out from the crowd with creative and engaging content.

In this comprehensive guide, we’ll delve into the world of social media content creation for food brands, sharing expert insights, research tools, and actionable tips to help you elevate your brand’s online presence. Get ready to take your social media game to the next level!